Website Business Plus

APHoutgroup

The appearance of the old website was no longer commensurate with the quality of work. For AP Kremer, owner of APHoutgroup, it was clear: as you grow, you have to keep up online as well.

“The new site creates more visibility, better responses and just more requests. We noticed that immediately.”

About APHoutgroup

APHoutgroup specializes in wood structures for civil engineering, construction and interior design. “We make everything to measure. From foundations and sheet piling to roof structures and custom furniture. We also wanted to be able to show that diversity online.” The previous website did not adequately reflect that. It was slow, outdated and barely findable in search engines. “You feel then that you are missing opportunities,” said Ap.

Wood for catering facility USP Papendrecht

Time to start building online as well

The site had remained the same for years as the company evolved. “We’ve grown, picking up bigger and more diverse projects. Then you want your website to reflect that. Not only in appearance, but also in findability and clarity.”

A fresh, fast website was needed. One that was self-manageable, performed well in search results and matched the quality of their work. “Clients often look online first anyway. Then it has to be right there.”

The click was there right away

Through a relationship, they came in contact with Webtify. “The communication was clear and fast from the beginning. No long stretches, just well taken care of.” Choosing the Website Business Plus subscription gave confidence. “We can now adjust things ourselves, but also know that we can always turn to if there is something. That works nicely.”

Webtify went to work with an uncluttered structure, plenty of space for images and a look and feel consistent with APHoutgroup’s craftsmanship.

Wood for catering establishment Il Mercato

Powerful images, strong look

The new site looks calmer, loads faster and shows directly what APHoutgroup does. “We get a lot of positive feedback, especially on the photos. Those now really give a good picture of our work.” There are also gains under the hood: the site is technically strong and much easier to find. “We see that the number of visitors is increasing and that people contact us more easily. That’s what you do it for.”

Ready for the next step

For AP, the site feels like a solid foundation. “You don’t have to worry about management. And if we want to expand, we know Webtify will think along.”